indiGO Auto Group Presents New Jaguar/Land Rover Rancho Mirage Facility

Land Rover_Jaguar Grand Opening Ceremony 1200x_27BRAVO to Momentum client indiGO Auto Group on the opening of their new Jaguar/Land Rover Rancho Mirage facility Located on indiGO’s Desert European Motorcars campus at 71-387 Hwy. 111 in Rancho Mirage, CA. The facility was debuted at a Ribbon Cutting Ceremony yesterday, September 2, 2015. Hundreds of people were in attendance including Mr. Blue and his Desert European Motorcars campus team, Rancho Mirage Mayor Dana Hobart, Rancho Mirage councilmen and councilwomen, city officials, and local dignitaries.

The new facility allows for both Jaguar and Land Rover automobiles to be housed under one roof, giving customers and enthusiasts a premier brand experience. “We designed this new facility to focus specifically on customer service and the customer experience to activate their ownership,” said Mr. Blue.

Construction of the facility was completed in less than eight months following the groundbreaking on January 20, 2015. The Jaguar Rancho Mirage showroom was previously housed in the campus’ main building, while the Land Rover Rancho Mirage was a solitary structure. A new building and enhancements were constructed adjacent to the Land Rover building to reveal a two-story, state-of-the-art facility.

10,706 square feet were added to the first floor, and 4,000 square feet were added to the second floor culminating in a 26,000 square foot Jaguar/Land Rover Rancho Mirage facility. A state-of-the-art architectural design represents each brand in addition to welcoming customer lounge areas and showrooms. The service capacity has doubled in size, enabling more service volume and efficiency for customers.

Mr. Blue said, “This facility has been constructed to accommodate the growth this brand is ready to experience. Range Rover remains a shining star in the industry. The demand we have for Land Rover is unparalleled so this facility will allow for an increased allocation of vehicles that indiGO has earned through its performance.”

“Jaguar/Land Rover is expected to continue to expand its model line up with the all new F-Pace Cross Over SUV and XE Sedan to complement the already stunningly successful F-Type Coupe, XJ and XF sedans,” added Mr. Blue.

Jaguar Rancho Mirage was named a 2014/2015 Pride of Jaguar award winner earlier this year. The Pride of Jaguar award is the highest honor which can be earned by a Jaguar dealership. This award represents excellence for outstanding performance in customer experience, business and sales. Jaguar Rancho Mirage was one of only 16 of the 164 Jaguar retailers in the United States to win this award.

Visit the new Jaguar/Land Rover Rancho Mirage facility located at 71-387 Hwy. 111, Rancho Mirage, CA, 92270; call the dealership at 760-773-5000; or visit http://www.deserteuropean.com to learn more.

Desert European Motorcars Shines in Palm Springs Life

Screen Shot 2015-09-02 at 3.22.01 PMCheck out Desert European Motorcars on the pages of the September issue Palm Springs Life magazine.

They lent the publication a white and orange McLaren 650s Spider for their editorial fashion shoot.

Here at Momentum we love seeing out clients shine bright on glossy pages and online. You can view more images from the photo shoot here.

Does your business need assistance with product placement or Public Relations? Call Momentum Marketing today at 843-377-8450.

Photo Shoot Fun With Palmetto Moon

Screen Shot 2015-09-01 at 4.49.31 PMMomentum Marketing and Palmetto Moon are #gamedayready, are you?

Momentum was behind-the-scenes with Palmetto Moon for their first official photo shoot for the 2015 football season!

Momentum was on set to help stage photos to be used in football and fall promotions this season.

Look out for the photos on the Palmetto Moon instagram, e-blasts, advertisements and Facebook page!

indiGO Auto Group Acquires Plaza Porsche from Asbury Automotive Group To Consolidate St. Louis Market For Porsche

indiGO Auto Group Porsche St. LouisHOUSTON, TX – August 28, 2015: – Todd Blue, Chairman and CEO of Houston-based indiGO Auto Group with award-winning dealerships in Houston, Texas and Rancho Mirage, California, announced today that indiGO Auto Group purchased Plaza Porsche located at 11830 Olive Boulevard, Creve Coeur, Missouri, from Asbury Automotive Group Inc. (NYSE: ABG). This is the second St. Louis Porsche franchise Mr. Blue’s company has acquired in less than four months, and the fourth Porsche franchise acquisition for the five year old company.

St. Louis’ Parktown Porsche was purchased by indiGO Auto Group on May 4, 2015, and opened its doors on July 1, 2015 as Porsche St. Louis Central. Both Porsche St. Louis Central and Plaza Porsche have now been consolidated under one roof as Porsche St. Louis, the only factory authorized Porsche franchised dealership in the St. Louis area. The dealership is located at 9710 Manchester Road, St. Louis, Missouri. James Drake, a luxury automotive veteran and St. Louis native, is serving as General Manager.

Mr. Blue stated, ““The opportunity to purchase the former Parktown Porsche, the former Plaza Porsche and consolidate them into one dealership – Porsche St. Louis – is a once-in-a-lifetime opportunity for Porsche, indiGO Auto Group, and for the St. Louis community.   For over 20 years Porsche Cars North America has had a desire to provide St. Louis one of the finest Porsche dealerships in the United States. This consolidation will allow indiGO Auto Group to build a facility for Porsche St. Louis which rivals any Porsche dealership in the United States.”

indiGO Auto Group renovated the former Exotic Motors Midwest building and on July 1, 2015 revealed a beautiful, modern Porsche facility to serve as the temporary location for Porsche St. Louis. This provides a centralized, convenient location for customers in Creve Coeur, Ladue, Clayton, Chesterfied and all of Metropolitan St. Louis. indiGO Auto Group will construct a future state-of-the-art Generation IV Porsche facility within the next 18 months.

Blue added, “With close to 2.8 million people in the metropolitan area, Porsche will now have proper representation for the pent up demand for the Porsche brand in St. Louis. St. Louis is a Porsche town. With Porsche selling the 911, Boxster, Cayman, Panamera, Cayenne, Macan and models soon to be announced, St. Louis is in for a treat with the new Porsche St. Louis dealership.”

indiGO Auto Group has dealerships in three states (California, Texas and Missouri) and represents ten world-class automotive brands including Porsche, Audi, Bentley, Land Rover, Jaguar, Lamborghini, Maserati, Rolls-Royce Motor Cars, Aston Martin and McLaren.

In 2010, indiGO Auto Group acquired its first new car franchise with the purchase of Porsche of North Houston. Since that time, Porsche of North Houston has been the fastest growing Porsche dealership in the United States. The company’s second Porsche dealership, Porsche of Rancho Mirage, is located in Rancho Mirage, California and has had the highest percentage growth rate in the United States since being acquired by the indiGO Auto Group in 2013. indiGO has earned both global and national awards, including Porsche’s highest honor of being recognized as a four-time Porsche Premier Dealer in 2015.

Mr. Blue currently serves on the Porsche Board of Regents which represents Porsche dealers nationwide. As a hands-on Dealer Principal in every community where he does business, Mr. Blue is very clear when describing his five organizational certainties and he does so with commitment. “We prioritize continuous improvement, we passionately honor the heritage of the brands we represent, we maintain a consciousness for uniqueness and authenticity, we expect to exceed customer expectations, we embrace change and we work passionately to enlighten and activate customer ownership. It’s what we’re committed to every single day.”

For more information on Todd Blue, indiGO Auto Group, or Porsche St. Louis, visit www.indiGOautogroup.com.

BMW Of Wilmington In The News

BMW of wilmington 2The Momentum team was thrilled to share the news last week that Baker Motor Company has expanded to Wilmington, NC.

Our Public Relations team was hard at work making sure everyone the news outlets received the news which resulted in some great press.

Check out below BMW of Wilmington’s mentions in the news!

The Post & Courier –August 18, 2015

Baker Motor expands beyond Charleston region with BMW deal

Star News – August 18, 2015

South Carolina company buys Wilmington BMW dealer

Greater Wilmington Business Journal – August 18, 2015

Baker Motor Co. Buys Schaeffer BMW For $8.2M

Charleston Regional Business Journal – August 19, 2015

Baker Motor Co. buys BMW dealership in N.C.

WWAY TV3 – August 19, 2015

South Carolina Company Buys Wilmington BMW Dealer

Does your buiness need Public Relations assistance? Give us a call at 843-377-8450.